LetsBid: The All-in-One Platform Empowering Real Estate Professionals

• Inefficient workflows: Agents relied on disjointed systems for auctions, listings, and cold outreach.
• Data fragmentation: Integrating on/off-market listings, probate data, HMO registers, and sold properties required manual effort.
• Scalability limitations: Existing platforms struggled with real-time bidding traffic and dynamic market demands.
• Regulatory complexity: Lettings and sales compliance (e.g., Selective Licensing) added administrative overhead.

LetsBid was designed to unify these workflows into a single, intelligent platform—saving time, enhancing insights, and driving sales.

Key Features:

• Auction Module: Real-time bidding, transparent sale tracking, and bidder engagement analytics.
• Sales Platform: Targeted listings covering probate, HMOs, and sold properties, combined with Direct Mail Anywhere for automated cold-mail campaigns across any UK property, plus customisable reports and 20-20 Targeting for hyper-local outreach to the 40 surrounding properties.
• Lettings Module: Featuring integrated HMO and Selective Licensing registers with ward-level council data, alongside built-in compliance tools aligned with UK rental regulations.
• AI-Powered Insights: Delivering second-market opportunity predictions, alongside intelligent competitive analysis and automated comparable generation.
• Unified Dashboard: Week-by-week property overviews and exportable summaries.

LetsBid evolved through:

• User-centric expansion: From auction MVP to all-in-one platform based on agent feedback.
• Agile prototyping: Rapid iteration of tools like 20-20 Targeting and Direct Mail Anywhere.
• UX-first design: Simplified interfaces for agents with varying tech skills.
• Continuous improvement: Regular updates (e.g., AI analytics, regulatory integrations).

• Frontend: Laravel Blade, jQuery, Data Tables, Bootstrap.
• Backend: Laravel (controllers/models), third-party APIs (postal services, Land Registry).
• Database: MySQL (structured data), MongoDB (listings flexibility).
• Infrastructure: AWS (EC2, S3, Lambda), CI/CD pipelines.
• Security: OAuth 2.0, GDPR-compliant encryption.
• Analytics & Monitoring: Google Analytics, Mixpanel, Sentry.

• Adopted by leading UK agencies for auctions, sales, and lettings.
• 70% faster deal sourcing and outreach workflows.
• Higher conversion rates via AI-driven targeting and niche market tools.
• Strong retention due to regulatory compliance and timesaving.

• End-to-End Automation: From auctions to targeted direct mail, eliminating manual tasks.
• Niche Market Dominance: Exclusive tools for probate, HMO, and Second Market deals.
• Regulatory Advantage: Built-in compliance for UK lettings and sales.
• Data-Driven Precision: AI-powered 20-20 Targeting and predictive analytics.

• Automation of sending letters to properties based on agent's rules
• Enhanced AI valuation tools with localised data sets.
• Smart alerts for regulatory changes or off-market opportunities.